About Xdrive

DreamBrands Office

Natural & Sustainable

DreamBrands, which is well-anchored in health, wellness and sustainability, utilizes all-natural ingredients for the Oceanus Naturals product line. Our highly experienced Research & Development team globally sources, tests, and creates proprietary blends of naturally occurring plant-based ingredients that have proven highly efficacious through extensive scientific research. The comprehensive product line delivers innovative natural solutions for inner wellness (nutritional supplements) as well as outer wellness (personal care), and the effectiveness of each product is enhanced by proprietary drug/ingredient delivery systems.

The Beauty of Nature. The Brilliance of Science.

The developer of the Oceanus Naturals product line is DreamBrands, Inc., a flourishing company that formulates unique and efficacious natural personal care products. Located in Phoenix, Arizona, DreamBrands was founded in 2004 by a team with a long history of successfully developing, manufacturing and marketing consumer products. The company's mission is to create branded consumer products that incorporate leading edge science and all-natural ingredients, providing products that empower both men and women to achieve and maintain optimal health. DreamBrands vision is to be the premier provider of naturally effective, scientifically-based products that improve quality of life for those who wish to live a healthy youthful lifestyle. The Oceanus Naturals core product lineup is intended to meet the under-served and growing needs of the vast "boomer" generation seeking to "defy maturity."

Dream Team

Dream Team

The management team of Dreambrands has worked together for over a decade and has established worldwide recognition for their ability to successfully launch innovative brands and to manage rapidly growing businesses. The DreamBrands management team all played very prominent roles in the highly successful growth of another early-stage company, Gum Tech International, Inc. To date, the management team has successfully launched over 75 branded and private label products, as well as coordinated private label formulations for numerous major retailers. In addition, over the last 15 years, the team has formulated delivery systems for OTC, dietary supplement, nutraceutical, drug, DSHEA, and food markets such as gels, creams, lotions, hard candy, chewing gum, lozenges, patch/transdermal, time release capsules, nasal sprays, creams, and mouth-rinses.

Product Distribution

Currently, Oceanus Naturals products can be conveniently purchased across the US and Canada at 80 retail chains, including GNC, Vitamin Shoppe, Fred Meyer, Meijer and Albertsons, and via its third-party direct marketing ventures. Sales have just begun at 10 core retail chains in Mexico, including Wal-Mart, Gigante, GNC, and several others.

Key Management Team Biographies

DreamBrands' Management offers the practical technical experience, unique creative skills and backgrounds in multiple disciplines that are needed to timely complete a successful product development process:

Gary S. Kehoe
Chief Executive Officer and Director
Gary is a nationally renowned formulator and expert advisor in the health and wellness field. Gary is known for creating innovative products that truly solve health issues and improve quality of life. Though we try and keep Gary out of the lab these days, his insight from over 30 years of research experience is, and will always be, a cornerstone within our product development laboratory. Gary continues to be recognized for his unique ability to identify innovative new product concepts and breakthrough technologies. He has a proven ability to create practical solutions that have resulted in multiple patent applications and successful commercial products. Mr. Kehoe held senior management positions for the Wm. Wrigley Jr. Company, Gum Tech International, Dreamspan Product Innovation and the Nabisco Foods Group.
Cecile Kehoe
Chief Operating Officer
Mrs. Kehoe has a diverse background in management operations of personal care, food and OTC drug facilities in both large and small companies, primarily in delivering cost reductions, process improvements, and efficient utilization of assets. She was employed as Factory Manager for Wrigley Manufacturing Company, where she managed the operations of a 65,000 square foot factory that employed over 100 employees plus 50-100 temporary staff. She was selected for the Wrigley Innovation Team Award for most successful introduction of a new product in Wrigley history.
Jonathan K. Hall
Chief Financial Officer and Director
Mr. Hall has over 30 years experience in product innovation, private equity and managing emerging businesses highlighted by his experience in managing venture capital funds, as well as start-up companies. Prior to founding DreamBrands, Mr. Hall held senior management positions for CDR Capital Advisors and Security Pacific Venture Capital Group, one of the largest and most successful financial institution venture capital programs in the country.
Ronald M. Pannuzzo
Director of Brand Management and Director
Mr. Pannuzzo has over 20 years of experience in marketing, brand positioning, and new product development where his brand efforts have resulted in a 3 to 5 times increase in shareholder value for companies such as Disney, Wrigley, Vodavi, Gum Tech, and Barbosal amongst others. Mr. Pannuzzo was named Adweek Magazines' Creative All-Star Team and has received over 65 Addy Awards for his work.

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